What is our real churn rate?
One number, per plan and segment, with the rule behind it
Know who is leaving, why, and who is next
We define churn with you, find what comes before it, and give your team a weekly list of customers to save.
Timeline3 to 6 weeks
PriceFrom $6,000
Delivered asAnalysis + dashboard + at-risk list
Customer data you already haveA list your team can act on every Monday
Is this you?
If two of these sound familiar, this service was built for your situation.
You learn a customer left weeks after it happened
Billing and marketing report different churn rates
Retention offers go to everyone, including people who would stay
What you get
Everything below is yours to keep, in your own accounts.
Churn definition
One agreed rule per plan or product
Driver analysis
Behaviours and events that come before churn
At-risk list
Customers likely to leave, refreshed weekly
Retention dashboard
Cohorts, churn rate and saves over time
Want this for your business?30 minutes with the people who would build it. You leave with a clear next step, even if it isn't us.
Questions this analysis answers
Scroll through the four questions. Each one ends in something your team can act on.
Who leaves first?
Cohorts and segments with the highest risk
What happens before they leave?
Usage drops, failed payments, support contacts
Who should we contact this week?
A ranked list with the reason for each customer
How it works
3 to 6 weeks from kickoff, with something useful at every step.
StepWeek 1Week 2Week 3Week 4Week 5Week 6
DefineChurn rule and data check
AnalyseCohorts and drivers
ScoreAt-risk list and validation
DeliverDashboard, report, handover
Proof
See case studies Churn and segmentation analytics for a national streaming platform.
Scope and price
Fixed scope, agreed in writing. See the pricing page for how we price.
Core analysis
Definition, drivers, cohort dashboard
Add: at-risk scoring: Weekly list with reasons+$1,800
Add: monthly review: Retention review with your team$800/month
PriceFrom $6,000Book a free call Scope and price confirmed in writing before we start.
What we need from you
- 12 months of customer, billing and usage data
- One contact from retention or CRM
- Agreement on who acts on the list
This is not the right fit if
- You have fewer than a few hundred customers
- Customers buy once and never return
Questions about this service
Is this only for subscriptions?
No. Any business with repeat customers can measure churn.
Do you build a prediction model?
Once churn is defined and stable, yes, if it improves on simple rules.
How do we use the at-risk list?
We help design the actions and measure which ones save customers.