Case studies
Real projects: the problem, what we built, the result and its limits. Published only with the client's approval.
An online store now spots customers going quiet before they are gone
A "lapsed" rule per product category, value segments and a weekly win-back list for the store's email tool.
A SaaS company stopped reconciling MRR before every board meeting
Agreed metric definitions, one SQL data model and Power BI dashboards that replaced a hand-built board pack.
A streaming platform now sees churn coming [x] weeks earlier
One churn rule per plan, behaviour segments and a weekly at-risk list for a national subscription video platform.
Ten SMS campaigns compared on what they actually sold
A campaign log joined with purchases and voucher use, and one dashboard comparing every campaign.
A governed reporting portal replaced scattered report folders
A new folder structure by team, naming rules and one entry point for leadership reports.
A competitor price ladder for subscription plan decisions
Plan prices benchmarked against competitors, with a ladder the pricing team uses for every change.
We haven't published work in this combination. Try another filter, or ask us about it directly.
How we write case studies
Four rules, so you can trust what you read.
Want to be the next case study?
Start with a 30-minute call, or a two-week Data Health Check at a fixed $1,800.