One view of every customer and every shelf, online and in store

Ziro Data joins your POS, CRM, website and warehouses in one knowledge graph, so stock follows real demand and discounts go only to the customers who need them.

Targets+25% branch profitabilityFewer stockoutsTargeted discounts

Calculate your branch losses Book a free call

Built on the same customer and stock analytics we deliver for e-commerce clients.

Sound familiar?

The data problems retail teams bring to us most. Each links to the service that fixes it.

One customer, three identities

The same shopper is a card in store, a phone number online and a code in the loyalty club, so lifetime value is invisible.

Customer segmentation & LTV

Overstock in one branch, stockout in another

Local buying patterns are ignored, so the same product piles up here and runs out there.

Demand forecasting

Discounts for everyone

General promotions reach loyal customers who would buy anyway, cutting net margin.

Campaign performance analytics

Where the money leaks

Retail runs on high volume and thin margins across many channels. Omnichannel blindness is the biggest leak.

Stockouts in branches

Profit lost when popular items run out because regional demand is not forecast and sales are not linked live to the central warehouse.

Forced markdowns

Leftover stock × the discount needed to clear it, caused by weak seasonal demand analysis.

Untargeted promotions

Repeated campaigns and discounts given to customers who are not price-sensitive.

Illustrative model

For a 20-branch chain with an online store, these three leaks add up to

at least $680,000 a year

lost without an omnichannel view.

An example from our model, not a guaranteed figure. The audit calculates yours.

How much margin are your branches leaking?

Set your branches, monthly sales and campaign discounts. The estimate shows margin lost to untargeted discounts and stock imbalance.

Branches and sales channelsTotal monthly salesDiscount given in campaigns

Estimated$0

margin leaking per month

Stock imbalance cost per month0

Check it with a 7-day audit

Illustrative estimate, not a promise. Assumes 30% of discount spend reaches customers who would buy anyway, and stock imbalance costing 0.5% of sales plus 0.05% per branch (capped at 4%).

See what we would find in your dataEvery industry audit is fixed-price, takes 7 days and ends with a prioritised plan.

Book a free call How the audit works

Today, and with Ziro Data

What changes when your data is connected in one knowledge graph. Results marked "Target" are what we aim for with every client.

Today

With Ziro Data

Result

Website and branch data live in separate islands

A 360° customer view in the Retail Onto knowledge graph

Target: 25% higher branch profitability

Stock planned per branch from last year

Regional demand forecasts and smart transfers between branches

Target: 20% fewer stockouts

The same discount for every shopper

Personal offers only where they change behaviour

Target: 15% higher campaign margin

How it works: the Retail Onto knowledge graph

Ordinary dashboards count events. A knowledge graph connects them, so the system understands why things happen and can act on it.

Unified customerBank cards, phone number, in-store purchases and online baskets in one profile

Purchases at branch

Customer linked to the specific branch and time of purchase

Prefers category under condition

Buying patterns linked to discounts, seasons and calendar events

Triggers smart replenishment

Low stock triggers a transfer from the nearest low-demand branch or warehouse

Ask it in plain language

"Which loyal customers stopped buying in store but still browse online?"

The graph links both identities and returns a list you can target with the right offer.

How retail teams use our services

Four starting points. Each answers one question your team asks every week, and links to the full service.

Omnichannel data and stock audit

POS, CRM and website checked, customer IDs matched, and a plan for better stock distribution.

Answers: Where exactly are our branches losing profit?Data Health Check

Unified customer profiles

One customer across store, site and loyalty club, with lifetime value.

Answers: Who are our real best customers?Segmentation & LTV

Branch demand forecasting

Demand per branch and product, with transfer suggestions.

Answers: What should each branch stock next month?Demand forecasting

Promotion measurement

Each campaign measured against a baseline, by segment.

Answers: Which discounts actually paid off?Campaign analytics

Three ways to work with us

Start with a fixed-price audit. Move up only when the numbers justify it.

Start

Retail Data & Inventory Audit

7-day review of POS, CRM and web data, customer ID matching, and a stock distribution plan.

$2,000Fixed priceStart with the audit

Core

Retail Onto Intelligence System

All tills, warehouses and the website in one knowledge graph, with branch demand forecasting and customer analysis.

Setup + monthlyMonthly fee by branches or transaction volumeAsk about core

Scale

Autonomous Retail Workforce

AI agents that move stock between branches, issue personal discounts and win back in-store shoppers online.

Base + share of savingsPerformance-basedAsk about scale

Proof from real work

Results in brackets are filled in once the client approves publishing them.

Method proof, retail

Customer and campaign analytics for e-commerce and subscription brands

Problem: Customer value and campaign results sat in separate systems.
What we built: Segments, campaign measurement and stock views, the same building blocks used for omnichannel retail.
Result: [Add a retail case when available]

Read the case study