What does a customer cost?
Cost per new customer by channel
See which channels bring customers who pay you back
We join ad spend with real orders so you can compare cost per customer and payback by channel and campaign.
Timeline3 to 5 weeks
PriceFrom $6,000
Delivered asAttribution model + ROI dashboard
Google Adsspend, clicksMeta Adsspend, reachEmailsends, costsOrdersfirst purchase, value
Attribution model
- Join spend to orders
- Assign credit
- Measure payback
Cost per new customer, by channel
Sample data · last 90 daysPaid socialSearch + EmailMove 15% of budget
Is this you?
If two of these sound familiar, this service was built for your situation.
Every ad platform claims the same sale
Budget moves on gut feeling
Nobody knows payback time by channel
What you get
Everything below is yours to keep, in your own accounts.
Spend data
All ad platforms in one table, one currency
Attribution model
The simplest model your data supports
ROI dashboard
Cost per customer and payback by channel
Budget read-out
Where to shift spend, with evidence
Want this for your business?30 minutes with the people who would build it. You leave with a clear next step, even if it isn't us.
Questions this analysis answers
Scroll through the four questions. Each one ends in something your team can act on.
When do we get it back?
Payback period by channel and campaign
Which channels work together?
Paths that lead to purchase
Where should budget move?
Channels to scale, hold or cut
How it works
3 to 5 weeks from kickoff, with something useful at every step.
StepWeek 1Week 2Week 3Week 4Week 5
Data checkTracking and spend review
JoinSpend with orders
ModelAttribution and payback
DeliverDashboard and budget read-out
Proof
See case studies [Case to add once approved for publishing]
Scope and price
Fixed scope, agreed in writing. See the pricing page for how we price.
Core
Spend + orders dashboard, simple model
Add: multi-touch: Path-based model+$2,400
Add: monthly read-out: Monthly budget review$800/month
PriceFrom $6,000Book a free call Scope and price confirmed in writing before we start.
What we need from you
- Access to ad accounts and analytics
- Order or CRM data
- Tracking in reasonable shape (or a tracking audit first)
This is not the right fit if
- You spend on only one channel
- Tracking is broken; start with a tracking audit
Questions about this service
Which model do you use?
The simplest one your data supports, explained in plain terms.
What about offline sales?
We include them if they can be matched to customers.
Will this replace platform reports?
It sits above them and settles their disagreements.